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Press Release
Reed's,
Inc. Expands Virgil's Natural Soda Line With Introduction
of Virgil's Orange Cream Soda
LOS ANGELES, CA--(MARKET WIRE)--Feb
25, 2009 -- Reed's, Inc. (NasdaqCM:REED), maker of the
top-selling sodas in natural food stores nationwide, announced
today that Virgil's Orange Cream Soda will be launched
this next week. The product is being offered in 12 oz.
long neck bottles and packaged as a 4 pack.
Virgil's
Orange Cream Soda is a classic cream soda recipe made
naturally using the finest orange flavor, vanilla beans
and unrefined cane sugar.
"Orange and Orange Cream Sodas
have been hitting the most popular flavor lists recently.
We decided it was time to launch a Virgil's version of
this American classic. This means making it with the absolute
best natural ingredients for the ultimate experience possible,"
commented Chris Reed, Founder and CEO of Reed's, Inc.
"Virgil's Root Beer is a three time 'Outstanding
Beverage' winner in the NASFT, the national gourmet trade.
No other beverage has won even twice. When we make a line
extension to sit alongside Virgil's Root Beer, we have
to make an extraordinary product. We have already presold
it to many of our distributors and expect a pretty quick
path to market with our core customers," added Mr.
Reed.
About Reed's, Inc.
Reed's, Inc. makes the top selling sodas
in natural food markets nationwide and is currently selling
in 10,500 supermarkets in natural foods and mainstream.
Its six award-winning non-alcoholic Ginger Brews are unique
in the beverage industry, being brewed, not manufactured
and using fresh ginger, spices and fruits in a brewing
process that predates commercial soft drinks. In addition,
the Company owns the top selling root beer line in natural
foods, the Virgil's Root Beer product line, and the top
selling cola line in natural foods, the China Cola product
line. Other product lines include: Reed's Ginger Candies
and Reed's Ginger Ice Creams.
Reed's products are sold through specialty
gourmet and natural food stores, mainstream supermarket
chains, retail stores and restaurants nationwide, and
in Canada. For more information about Reed's, please visit
the company's website at: http://www.reedsgingerbrew.com
or call 800-99-REEDS.
Follow Reed's on Twitter at: http://www.twitter.com/reedsgingerbrew
Join the Reed's Facebook group at: http://www.facebook.com/group.php?gid=79281735864
More information can be found
at: http://www.irthcommunications.com/clients_REED.php
SAFE HARBOR STATEMENT
Some portions of this press release,
particularly those describing Reed's goals and strategies,
contain "forward-looking statements." These
forward-looking statements can generally be identified
as such because the context of the statement will include
words, such as "expects," "should,"
"believes," "anticipates" or words
of similar import. Similarly, statements that describe
future plans, objectives or goals are also forward-looking
statements. While Reed's is working to achieve those goals
and strategies, actual results could differ materially
from those projected in the forward-looking statements
as a result of a number of risks and uncertainties. These
risks and uncertainties include difficulty in marketing
its products and services, maintaining and protecting
brand recognition, the need for significant capital, dependence
on third party distributors, dependence on third party
brewers, increasing costs of fuel and freight, protection
of intellectual property, competition and other factors,
any of which could have an adverse effect on the business
plans of Reed's, its reputation in the industry or its
expected financial return from operations and results
of operations. In light of significant risks and uncertainties
inherent in forward-looking statements included herein,
the inclusion of such statements should not be regarded
as a representation by Reed's that they will achieve such
forward-looking statements. For further details and a
discussion of these and other risks and uncertainties,
please see our most recent reports on Form 10-KSB and
Form 10-Q, as filed with the Securities and Exchange Commission,
as they may be amended from time to time. Reed's undertakes
no obligation to publicly update any forward-looking statement,
whether as a result of new information, future events,
or otherwise.
Source: Reed's, Inc.
Contact
IRTH Communications, LLC
Mark B. Moline
Managing Partner
760-458-4899
http://www.irthcommunications.com
http://www.twitter.com/irthcomm
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